Untappd vs. Tapwyse
User & Audience Size
Which One is More Popular?
When it comes to visibility and reach, Untappd is the clear favorite. With nearly 12 million registered users, Untappd is the world’s largest platform dedicated to beverage enthusiasts—actively used by casual drinkers, craft beer lovers, and industry pros alike.
Tapwyse, on the other hand, is a relatively small and lesser-known tool with limited public presence and virtually no consumer engagement platform. On the app stores and across the industry, Untappd leads the way in both reputation and recognition, with tens of thousands more reviews and a near-perfect rating.
If your goal is to reach more customers, build your brand, and drive new customers to your business, Untappd is the clear and trusted choice.
| Untappd | Tapwyse | |
|---|---|---|
| Google Play Downloads | 5 million + | 15k +* |
| Google Play Ratings | 275,000 | 14* |
| iOS App Downloads | 7.6 million | Unknown |
| Apple App Store Ratings | 195,000 | Unknown |
| Average Visits Per Month | 1,000,000 | N/A |
*Numbers are estimated from custom app download count.
Marketing & eCommerce
Which One Helps Grow Your Business?
Untappd for Business goes far beyond simple menu tools, offering a full suite of features designed to help you attract new customers, keep regulars engaged, and build long-term loyalty. From targeted promotions and Verified Venue placement to real-time check-ins, social engagement, and robust analytics, Untappd turns your digital presence into a marketing machine.
Tapwyse, while useful for creating a custom branded app, offers limited reach and zero built-in audience. Without the network effect or consumer-facing features, it functions more like a backend tool than a growth platform.
If you’re serious about increasing visibility and standing out in a competitive market, Untappd gives you the tools—and the audience—to grow.
| Untappd | Tapwyse | |
|---|---|---|
| Gain Followers & Subscribers | Yes | Yes |
| Menu Update Push Notifications | Yes | Yes |
| Create and Manage Events | Yes | Yes |
| Send Push Notifications | Yes | Yes |
| Build and Manage Website | Yes | ❌ |
| Local Badge Promotions | Yes | ❌ |
| Untappd Marketing Opportunities | Yes | ❌ |
Menu Publishing
Which Platform is Best For Menus?
When it comes to managing your food and drink menu, Untappd for Business delivers far more than just functionality—it delivers flexibility, efficiency, and polish. Backed by one of the largest beverage databases in the world, Untappd gives you instant access to millions of beers, wines, spirits, and hard seltzers—so you can build and update your menu in minutes. Plus, with an AI-powered theme generator, you can create beautiful, on-brand menus that are ready to display anywhere.
Tapwyse focuses heavily on forcing your guests to download a custom app to you view your menus. While unique, this can create a bit of friction in the guest experience when compared to the simplicity of Untappd's QR code and print menu solutions.
At the end of the day, Untappd turns your menu into a professional, guest-facing experience, while Tapwyse keeps your menu stuck behind the bar.
| Untappd | Tapwyse | |
|---|---|---|
| Number of Beers | 4 million + | N/A |
| Number of Wines & Spirits | 16 million + | N/A |
| Digital Menu Boards | Yes | ❌ |
| Digital Menu Ads & Promos | Yes | ❌ |
| AI Digital Menu Theme Creator | Yes | ❌ |
| Interactive Digital Menus | Yes | ❌ |
| Print Menus | Yes | ❌ |
| QR Code Menus | Yes | Unknown |
Menu Publishing
Which One Helps You Make Smarter Business Decisions?
With Untappd for Business, you’re not just building food and drink menus—you’re unlocking powerful data that helps you grow. Get access to real-time analytics on customer check-ins, trending styles, menu performance, and regional preferences, so you can stock smarter, promote what’s working, and make decisions with confidence.
Tapwyse, while functional as a display tool, offers little to no actionable insight into what your customers are engaging with. There’s no network-wide data, no social signals, and no way to track how your menu actually performs with the public.
Untappd offers a marketing goldmine, helping you adapt, optimize, and stay one step ahead of demand. Tapwyse just shows what’s on tap—Untappd shows you what’s next.
| Untappd | Tapwyse | |
|---|---|---|
| On Premise Stats | Yes | ❌ |
| Off Premise Stats | Yes | ❌ |
| Discover Popular Local Trends | Yes | ❌ |
| Track Menu Views | Yes | ❌ |
| Track User Engagement | Yes | ❌ |
| Track Top Rated Beers & Styles | Yes | ❌ |
| Uncover Customer Demographics | Yes | ❌ |
See Why Everyone’s Raving About Untappd for Business
